Batch 16
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With India emerging as a global product and tech hub, the demand for skilled product managers is accelerating across industries. As companies scale digital-first offerings, product leaders who can blend customer insight, business strategy, and tech fluency are becoming critical growth drivers. For professionals looking to break into or grow within this high-impact role, formal training offers a competitive edge. Kellogg Executive Education renowned globally for shaping strategic thinkers and business leaders brings decades of expertise to this space. This program doesn’t just teach tools it builds strategic thinking, cross-functional leadership, and market-ready execution. That’s where this offering becomes invaluable.
The program equips you to manage every stage of the product lifecycle, from discovery and design to delivery and growth. Apply product frameworks, wireframing, analytics, and UI/UX principles, while strengthening your ability to influence stakeholders and align with business goals. Dive into AI-powered tools like ChatGPT, Co-Pilot, and Gemini through expert-led sessions to stay ahead in a tech-driven ecosystem while gaining hands-on exposure to how AI transforms testing, feedback, prototyping, and decision-making. With a globally respected curriculum and real-world relevance, this program stands out as one of the most valuable upskilling journeys for aspiring as well as existing product managers.
Understand the end-to-end process of discovering, designing, developing, delivering and managing products.
Learn the strategic thinking and tactical implementation skills needed to become a professional product manager.
Gain experience in product management tools and methodologies, including project management, user interface (UI) and user experience (UX), wireframing and analytics.
Hone your communication, negotiation and influence skills to effectively manage people and relationships.
Apply frameworks and tools to develop a start-to-finish product marketing plan.
This program is ideal for:
Mid to senior-level professionals interested in driving product management and contributing to business growth
Professionals making a lateral career move from an adjacent field such as sales, marketing, engineering, and UI/UX will also find this program beneficial as it will help build their proficiency in understanding the implications of technology on the product portfolio and managing cross-functional roles in product management
Here are some of the most popular job titles in this field:
Product Manager/Product Owner
Associate Product Manager
Product Leader
Product Specialist
Digital Product Lead
E-commerce Product Manager
Product Marketing Manager
ChatGPT enhances productivity by automating repetitive tasks, brainstorming creative solutions, and offering insights that help in decision-making throughout the product development process.
Engage in live session by industry expert and learn the applications of this tool
Co-Pilot allows product managers to quickly prototype ideas, streamline development processes, and ensure code quality, enabling faster iterations and more efficient product delivery.
Engage in live session by industry expert and learn the applications of this tool
Gemini is a cloud-based tool that empowers product managers by providing comprehensive product analytics and customer insights. It helps in tracking product performance, understanding user behavior, and optimizing features through data-driven recommendations, enabling product managers to make informed decisions and drive product success.
Engage in live session by industry expert and learn the applications of this tool
Maze is a user research and testing platform that allows product managers to quickly validate ideas, prototypes, and designs with real users. It helps in gathering actionable insights through rapid testing, ensuring that product decisions are data-driven and user-centered, ultimately reducing the risk of building the wrong features.
Engage in live session and gain knowledge on tool
Asana is a project management tool that helps product managers streamline workflows, track progress, and collaborate with cross-functional teams. It enables clear task assignment, deadline management, and real-time updates, ensuring that projects stay on schedule and team communication is seamless.
Engage in live session and gain knowledge on tool
Domo is a business intelligence tool that empowers product managers to make data-driven decisions by visualizing key metrics, integrating data from multiple sources, and generating real-time insights.
Engage in live session and gain knowledge on tool
Mixpanel is an advanced analytics tool that enables product managers to track user interactions, analyze behavior, and measure the impact of product features. It provides detailed insights into user engagement and retention, helping product managers make informed decisions to optimize the user experience and drive product growth.
Engage in live session and gain knowledge on tool
Google Analytics is a web analytics tool that provides product managers with insights into user behavior, traffic sources, and website performance. It helps track key metrics, understand user demographics, and make data-driven decisions to improve product features, optimize user experiences, and drive growth.
Engage in recorded sessions
Embark on an insightful journey to understand and apply generative AI within product management. Through dedicated content, you'll grasp the limitations and potential of these technologies for real-world applications. Learn how to utilize AI models for innovative business use cases, integrate AI tools into existing platforms, and enhance your product strategies with cutting-edge technologies. By the end, you'll be equipped with the knowledge to navigate and lead in the dynamic AI-driven product landscape.
The program touches upon:
The application of AI-based sentiment analysis tools in customer feedback analysis.
The role of AI in user testing through AI-powered heatmapping and click tracking.
AI-assisted wireframing and design tools to enhance rapid prototyping efforts.
The influence of AI and ML on product roadmaps and strategic OKRs.
The ethical considerations and biases in AI models relevant to product planning.
UI/UX Design Tools: From Sketches to Smart Solutions – exploring AI-specific tools and recommendations.
AI and the Portfolio Review Process – utilizing AI for product portfolio management.
Associate Dean for Digital Innovation; McCormick Foundation Chair of Technology; Clinical Professor of Marketing; Director of the Center for Research in Technology and Innovation
Professor Sawhney is a globally recognized scholar, teacher, consultant, and speaker in business innovation, modern marketing, and enterprise analytics. He has written seven m...
Product Strategy Leader
Tami Reiss is a product strategy leader with 15+ years of experience helping startups, established enterprise companies, and community profit organizations define their produc...
Product Manager
Steven is a Product Manager at Palo Alto Networks, an industry-leading cybersecurity provider. In his 12+ years in Product, he has worked with a broad swath of companies inclu...
UX/UI Design Lead
Tamara has lived as an expat for nearly nine years and visited 70 countries, all while working at Google, Automattic, and Oliver Wyman. She has approached her career with the ...
Note: The participant testimonials are from the global cohort of the program.
Upon successful completion of the program, Kellogg Executive Education will grant a verified digital certificate of completion to participants.
Note:
After successful completion of the program, your verified digital certificate will be emailed to you in the name you used when registering for the program.
All certificate images are for illustrative purposes only and may be subject to change at the discretion of Kellogg Executive Education.
This online certificate program does not grant academic credit or a degree from the Kellogg School of Management.
15 Recorded sessions and resources in the following categories
(Please note: These sessions are not live)
Resume And Cover Letter Building
Job Search Navigation
Interview Preparation
LinkedIn Profile Optimization
Access To Interview Preparation Guidebooks in Business Analytics and Data Science, Digital Marketing, And Product Management.
Note: -
Kellogg Executive Education or Emeritus do NOT promise or guarantee a job or progression in your current job. Career Services is only offered as a service that empowers you to manage your career proactively. The Career Services mentioned here are offered by Emeritus. Kellogg Executive Education is NOT involved in any way and makes no commitments regarding the Career Services mentioned here.
Job Placement Assistance
Job openings are sourced by the Career Services team and virtual hiring drives are conducted for the applicants.
Dedicated online portal for all candidates where they can apply for jobs & track past applications.
Regular job postings.
Please note:
Kellogg Executive Education or Emeritus do NOT promise or guarantee a job or progression in your current job. Career Services is only offered as a service that empowers you to manage your career proactively. Emeritus offers the Career Services mentioned here. Kellogg Executive Education is NOT involved in any way and makes no commitments regarding the Career Services mentioned here.
Job placement assistance will extend for 3 months from the start date of the service.
Job placement assistance is focused on students with 0 to 5 yrs. of experience.
This service is available only for Indian residents enrolled in select Emeritus programs.
Program Fee | Maximum Loan Amount | Tenure (months) | EMI |
---|---|---|---|
INR 2,95,000 + GST | INR 3,48,100 | 36 | INR 11,987 |
INR 2,95,000 + GST | INR 3,48,100 | 48 | INR 9,512 |
INR 2,95,000 + GST | INR 3,48,100 | 60 | INR 8,099 |
Also available in 12/ 18/ 24 months EMI plans.
Note:
The above EMI's are indicative and figures in INR are approx.
The EMI's offered by each of the loan providers might vary from the above figures, depending upon tenure and loan amount to be disbursed.
Our Program Advisors will help you with information on how to avail a loan from our loan providers.
*Applicable only for Indian residents.
Note:
The above EMI's are indicative and figures in INR are approx.
The EMI's offered by each of the loan providers might vary from the above figures, depending upon tenure and loan amount to be disbursed.
Our Program Advisors will help you with information on how to avail a loan from our loan providers.
*Applicable only for Indian residents.
This program is open for enrollments for residents of India, Bangladesh, Bhutan, Myanmar, Nepal, Pakistan, Sri Lanka, Philippines, Indonesia, Thailand, Vietnam, and Malaysia only.
Flexible payment options available.
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