Design Thinking: A Toolkit for Breakthrough Innovation

This program teaches a method of problem solving that will give any professional an advantage in their industry or career. It will be particularly beneficial for:

• Product or service managers seeking an innovative, consumer-oriented strategy that minimizes the risk of bringing a new product to market by developing deep insights, rapid prototyping, and designing thoughtful experiments

• Designers who want to address people's needs (both, stated and unstated) through creative thought processes and advance their careers with a hands-on certificate program

• Consultants who want to offer clients far more differentiated and disruptive solutions using a step-by-step method of problem solving and integrated design thinking approaches

• C-suite professionals, heads of business, and entrepreneurs who recognize that gaining an edge and increasing market share require re-imagining their businesses from the bottom up and wish to make design thinking an inherent philosophy in their organizations

• Individuals or teams that are developing transformational business models and searching for new ways to bring offerings to the market with lower risk and strong customer focus

This program will equip you to unpack your assumptions about problem solving and will teach you to approach new opportunities with the human experience in mind. In this program, you will:

• Learn to apply design thinking fundamentals to ensure that a solution is desirable from a human point of view and aligns with what is technologically feasible and economically viable

• Develop an in-depth understanding of the full design process from inspiration to implementation and learn to transform an idea into an innovative product or service

• Gain hands-on experience with key methods and tools including the Jobs-to-be-Done (JTBD) framework for customer discovery, synthesis, ideation, prototyping, and storytelling to create and communicate offerings that address customer needs

• Learn how design thinking is used to conceive innovative business models and forecast trends and developments

• Discover how design thinking can nurture your individual creativity, help you overcome resistance to new ideas, and provide advantages such as reduced time-to-market, lower costs, and increased market share

• Implement design thinking as a rigorous, human-centered approach to creative problem solving that can be leveraged across a spectrum of functions, industries, and organizations

Participants who successfully complete the Design Thinking: A Toolkit for Breakthrough Innovation program will accrue points towards becoming an esteemed Kellogg Executive Scholar; a unique credential that provides you the opportunity to customize your pathway to achieve your professional development goals.

Kellogg’s expansive program offerings allow you to build a variety of competencies that focus on practical application. More than about learning to lead, the path to becoming an Executive Scholar is about leading through learning.

Climb Credit*

We offer financing options with our partner, Climb Credit*. Click here to learn more.

*Applicable for US Residents

Flexible Payment Options For All

Flexible payment options allow you to pay the program fee in installments. Click here to see payment schedule.