EXECUTIVE EDUCATION
EXECUTIVE EDUCATION
March 10, 2021
6 weeks, online
4-6 hours per week
US$2,600 or get US$260 off with a referral
Special pricing up to 20% discount is available if you enroll with your colleagues. Please send an email to group-enrollments@emeritus.org for more information.
As many leaders are asked to drive innovation in constrained conditions, they can bring more creativity into their practice to achieve better business outcomes. Creativity that builds on the foundational principles of design thinking can become your organization’s competitive advantage. It can drive innovation and real change, despite — or perhaps in response to — the massive constraints facing
executives and entrepreneurs in today’s fierce marketplace.
Creativity Is a Powerful Business Asset
Unlike innovations in supply chain or marketing, creative advantages are enduring, increasing your competitive gains over time. Consider these outcomes:
Design-driven companies have outperformed the S&P Index by 228% over 10 years
Companies that foster creativity enjoy a 1.5x greater market share
Creative leaders outperform their peers on key financial metrics, including 70% who posted above-average total return to shareholders.
Any professional or team that needs to drive innovation, foster team agility, and persevere despite having massive constraints will benefit from this program. The lessons will be especially applicable for:
IS IT RIGHT FOR YOU?
Creativity is not strictly the domain of advertising, design, and artistic fields. It is a powerful tool for transforming business practices and outcomes in manufacturing, technology, health care, retail, and a range of other industries.
In Creativity as Competitive Edge, you will learn to use creativity as a business tool, turning constraints into opportunities for innovation and gaining the confidence to inspire others to be receptive to your ideas. In this program you will:
Two Live Faculty Webinars
Empirical Research on Creativity and Innovation Best Practices
Real-World Application through Class Activities and Assignments
Global Network of Creative Collaborators
Mobile Learning App
Dedicated Program Support Team
Orientation week is the official start to the program. During this week, you are introduced to the learning platform, receive an overview of the program calendar, and have the opportunity to introduce yourself to your peers via the discussion forums.
Discover the founding principles of ‘Creative Advantage’ to fuel creativity and innovation in your life and your organization.
Use inspiration to spark insights and opportunities to create meaningful impact and change.
Discover and apply the rules and tools of ideation for yourself and your organization.
Practice the creative methods that allow you to move through failure to bring your ideas to life and make them real.
Develop your communication and persuasion skills to act as an ambassador for creativity in your organization.
Orientation week is the official start to the program. During this week, you are introduced to the learning platform, receive an overview of the program calendar, and have the opportunity to introduce yourself to your peers via the discussion forums.
Discover and apply the rules and tools of ideation for yourself and your organization.
Discover the founding principles of ‘Creative Advantage’ to fuel creativity and innovation in your life and your organization.
Practice the creative methods that allow you to move through failure to bring your ideas to life and make them real.
Use inspiration to spark insights and opportunities to create meaningful impact and change.
Develop your communication and persuasion skills to act as an ambassador for creativity in your organization.
Dr. Leigh Thompson
David Schonthal
Dr. Leigh Thompson
J. Jay Gerber Professor of Dispute Resolution & Organizations, Professor of Management & Organizations, Director of Kellogg Team and Group Research Center and Professor of Psychology, Weinberg College of Arts & Sciences
Dr. Leigh Thompson is the J. Jay Gerber Professor of Dispute Resolution & Organizations in the Kellogg School of Management at Northwestern University. She is the director of the Kellogg Team and Group Research Center, the Leading High Impact Teams Executive program, High Performance Negotiation Skills Executive program and Negotiating in a Virtual World Executive online program, and co-director of the Constructive Collaboration Executive program and the Navigating Work Place Conflict Executive program. In addition, she is an Adjunct Professor of Psychology at Northwestern.
Her research focuses on negotiation behavior and performance, creativity, and analogical reasoning. Her most recent research projects include investigations of gender and the use of ethically questionable negotiation strategies; embarrassment and pride and their effects on creativity; and how analogical reasoning improves negotiation performance.
She has published more than 134 research articles and chapters in edited books. She has authored 10 books: Negotiating the Sweetspot: The Art of Leaving Nothing on the Table (Harper Collins); The Mind and Heart of the Negotiator (7th edition, Pearson 2020); Stop Spending, Start Managing (Harvard Business Press, 2016); Making The Team (6th edition, Pearson 2018); Creative Conspiracy: The New Rules of Breakthrough Collaboration (Harvard Business Press, 2013); The Truth About Negotiations (2nd edition, Pearson 2013); Creativity and Innovation in Organizational Teams (Lawrence Erlbaum Associates, 2006); Shared Knowledge in Organizations (with David Messick and John Levine); Organizational Behavior Today (2008); Negotiation: Theory and Research (2006); and The Social Psychology of Organizational Behavior: Essential Reading (2003).
Thompson earned her PhD and BS from Northwestern University and her MA from University of California, Santa Barbara.
David Schonthal
Clinical Professor of Innovation & Entrepreneurship and Senior Director of Business Design at IDEO
David Schonthal is a Clinical Professor of Innovation & Entrepreneurship at Northwestern University's Kellogg School of Management, where he teaches courses in new venture creation, design thinking, business acquisition, healthcare entrepreneurship, corporate innovation and creativity. He also serves as the Faculty Director of Kellogg's Zell Fellows Program, a selective venture accelerator program designed to help student entrepreneurs successfully launch or acquire new businesses.
Outside of Kellogg David is a Senior Director of Business Design at IDEO, David focuses his attention on helping organizations build and launch new ventures, design transformational new business models, and establish novel go-to-market strategies for products and services. David also serves as an Operating Partner at 7Wire Ventures, a healthcare technology-focused venture capital firm, and is a Venture Partner at Pritzker Group Venture Capital where he invests in consumer, enterprise and healthcare technology startups. He is also a Global Advisor at Design for Ventures (D4V), a Tokyo-based early-stage venture capital fund that invests in design-led Japanese startups.
Prior to his time in Chicago, David spent nearly a decade in the healthcare venture capital and start-up world as a Partner at Fusion Ventures and Director of Strategy and Venture Development for Tavistock Life Sciences, both based in San Diego, California. He has also held numerous senior operating roles at startups in the technology and life sciences sectors.
David is a co-founder of MATTER, a 25,000-square-foot innovation center in downtown Chicago focused on catalyzing and supporting healthcare entrepreneurship and serves as a member of Chicago Mayor Lori Lightfoot's technology, innovation and entrepreneurship council, ChicagoNext. He is a contributing writer to Forbes, Inc., Fortune and HBR magazines, authoring articles on corporate entrepreneurship, innovation and business design. David has received several awards for his work, including a Kellogg Faculty Impact Award for excellence in teaching and his new venture creation course being named "Best Elective" course by Kellogg EMBA students in 2018 and 2019. David has also been honored on Crain's Chicago Business magazine's "40 Under 40" list (back when he was under 40).
David earned his MBA from The Kellogg School of Management at Northwestern University and his BA in International Relations from Boston University.
Upon successful completion of the program, Kellogg Executive Education grants a verified digital certificate of completion to participants. This program is graded as pass or fail; participants must receive 80% to pass and obtain the certificate of completion.
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After successful completion of the program, your verified digital certificate will be emailed to you in the name you used when registering for the program. All certificate images are for illustrative purposes only and may be subject to change at the discretion of Kellogg Executive Education
Note: This online certificate program does not grant academic credit or a degree from Kellogg School of Management.
Flexible payment options available.
