EXECUTIVE EDUCATION

Artificial Intelligence: Strategies for Leading Business Transformation

Start Building

Your AI Strategy

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Course Dates
STARTS ON

December 10, 2020

Course Duration

DURATION

2 months, online
4-6 hours per week

Course Duration
Note: This program includes a scheduled break for the holiday season. There are no assignments, submissions, or sessions held between December 25, 2020 – January 1, 2021.

LIMITED TIME OFFER!

US$2,900 US$2,250

The AI Revolution Is Here

Artificial Intelligence (AI) has moved into the mainstream, driven by advances in cloud computing, big data, open source software, and improved algorithms. AI technologies are fundamentally altering how we work, live, and manage businesses.

Are you prepared to lead intelligently?

40%

AI Technology could increase labor productivity by up to 40% by 2035.

Source: Accenture

$15.7 tn

Over the next decade, AI could generate an additional $15.7 trillion worth of additional economic activity across the world.

Source: PwC

14%

Global GDP could increase by as much as 14% due to increased productivity and consumption-side effects.

Source: IBM report
AI is the biggest commercial opportunity of our time.

Who Is This Program For?

  • C-level executives, division presidents, and vice presidents tasked with charting AI initiatives for their organization
  • Senior managers and executives charged with advancing the organization’s transformation initiatives using data, analytics and AI
  • Functional leaders looking to understand implications of AI on specific business functions and industries
  • Mid-career professionals looking to stay current with the AI revolution
  • Investors in venture capital, private equity, or hedge funds looking to understand investment opportunities created by AI

Key Takeaways

  • Understand how AI is being used in practice to manage customer experiences, operations, and business support functions based on more than 50 use cases from a variety of companies and industries
  • Learn about AI applications across 20+ industries with modules dedicated to three that are leaders in AI led business transformation: Autonomous Vehicles, Financial Services, and Healthcare
  • Leverage proprietary AI frameworks such as the AI Radar, the AI Canvas, and the AI Capability Maturity Model – developed specifically for this program – to drive your AI strategy
  • Learn from real-world examples such as Microsoft, Oracle, Netflix, Airbnb, Danske Bank, Infosys, Teradata, Reliance Jio, Fruit of the Loom and many other companies based on the personal consulting experience of the faculty
  • Learn how to transform your business through AI—from strategy and capabilities to organization and implementation

Program Topics

In this online program by Kellogg Executive Education, you will gain a comprehensive perspective on how AI is being used in practice across organizations, across enterprise functions, as well as in a wide array of industries. In addition, you will learn how to implement an AI initiative and to address challenges related to responsible and trusted AI.

Module 1:

The AI Revolution: Trends, Tools, and Applications

Module 2:

AI and Customer Experience Management

Module 3:

AI and Operations Management

Module 4:

AI and Business Support Functions

Module 5:

AI Applications in Select Industries

Module 6:

AI Applications in Autonomous Vehicles and Transportation

Module 7:

Transforming Your Business with AI: Strategy and Capabilities

Module 8:

Transforming Your Business with AI: Organization and Society

Module 1:

The AI Revolution: Trends, Tools, and Applications

Module 5:

AI Applications in Select Industries

Module 2:

AI and Customer Experience Management

Module 6:

AI Applications in Autonomous Vehicles and Transportation

Module 3:

AI and Operations Management

Module 7:

Transforming Your Business with AI: Strategy and Capabilities

Module 4:

AI and Business Support Functions

Module 8:

Transforming Your Business with AI: Organization and Society
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Program Experience

Live Faculty Teaching Sessions

Live Faculty Teaching Sessions

Real-world Application

Real-world Application

More than 50 Business Use Cases

More than 50 Business Use Cases

Data Labs with Real-World Data Sets

Data Labs with Real-World Data Sets

Develop Your AI Playbook

The program features more than 50 use cases across industries, covering a range of platform companies, enterprise companies, and startups using AI in creative ways. Some featured use cases include:

Microsoft/Rolls Royce

Rolls Royce used Microsoft's AI stack to improve fuel performance and Aircraft on Ground (AOG) time, minimizing cost and disruption of services for its customers. Learn how data analysis of aircraft equipment leads to bottom line gains.

Facebook

Advertisers on platforms such as Facebook only bid and pay for measurable user responses, making click prediction systems critical for any online advertising system. Facebook has over 750 million daily active users and over 1 million active advertisers, making the task of predicting such clicks near impossible without effective use of machine learning techniques. We’ll share the insights.

Infosys

Healthcare fraud and claims overpayments in U.S. is a $100 billion industry. It poses a significant challenge to the payer industry since they incur billions of dollars to identify and recover this leakage. Some of this cost is also passed to the patient population, leading directly to increased cost. Explore how Infosys partnered with a healthcare company to reduce overpayments fraud using ML techniques.

Fooda

Order-up! Matching just 15 restaurants with 15 locations results in 1 trillion combinations everyday, making it incredibly complex to optimize which restaurant to send to which location with how much food. Fooda-AI does such scheduling-at-scale for thousands of restaurant partners at thousands of events every month.

Airbnb

Engineering product features and machine learning are at the core of Airbnb's smart pricing system that considers 150+ variables to suggest what price hosts should charge for their listing. Translating technology into customer value is why Airbnb offers listings in 191 countries.

Port of Rotterdam

Known as the smartest port in the world, the Port of Rotterdam leverages AI/ML to enable connected, autonomous shipping. They have developed critical and integrated port management systems for use cases such as port call optimization and predictive scheduling.

Note: All product and company names are trademarks or registered trademarks of their respective holders. Use of them does not imply any affiliation with or endorsement by them.

Participant Testimonials

"The overall approach of evaluating every concept via a framework was just too good. The communication and program delivery have been the best experience I have ever had. Every aspect of the program including platform/technical infrastructure exceeded my expectations and this is probably the best online learning experience I have ever had!"

— Aashish Goyal, Manager, Business Analysis

"I think Professor Sawney is simply outstanding! The course is exactly what organizations and especially leaders need if they want to stay relevant in the exponentially accelerating digital future."

— Dale Moore, Director, Strategy and Innovation

"It was great being able to apply the multiple frameworks to my business. They helped me bring AI beyond the theory and into reality. A very good use of my time and a thoroughly enjoyable learning experience as well!"

— Philippa Penfold, CEO

"The weekly videos from Professor Sawhney were excellent. I was hesitant to go into an online only learning environment based on a poor experience I had while I was obtaining my MBA from another university. The lectures in this course really met my needs. In addition, the live webinars and weekly office hours where you could interact live with the faculty was very beneficial."

— Robert Tatz, Enterprise Architect

Program Faculty

MOHANBIR SAWHNEY

Associate Dean for Digital Innovation; McCormick Foundation Chair of Technology; Clinical Professor of Marketing; Director of the Center for Research in Technology and Innovation

Professor Sawhney is a globally recognized scholar, consultant, and speaker in innovation, modern marketing, and enterprise analytics.... More info

VARUN PODDAR

Vice-President, Digital Transformation and Product Innovation, Winsight

Varun Poddar has 20 years of experience at the intersection of data, technology, and digital strategy. He has helped companies implement machine..... More info

Certificate

Certificate

Upon successful completion of the program, Kellogg Executive Education grants a verified digital certificate of completion to participants.This program is graded as a pass or fail; participants must receive 80% to pass and obtain the certificate of completion.

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After successful completion of the program, your verified digital certificate will be emailed to you in the name you used when registering for the program. All certificate images are for illustrative purposes only and may be subject to change at the discretion of Kellogg Executive Education.

Note: This online certificate program does not grant academic credit or a degree from Kellogg School of Management.

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