EXECUTIVE EDUCATION

Enroll today for the Artificial Intelligence: Strategies for Leading Business Transformation online program.

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Your AI Strategy

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Course Dates
STARTS ON

July 29, 2020

Course Duration

DURATION

2 months, online
4-6 hours per week

The AI Revolution Is Here

Artificial Intelligence (AI) has moved into the mainstream, driven by advances in cloud computing, big data, open source software, and improved algorithms. AI technologies are fundamentally altering how we work, live, and manage businesses.

Are you prepared to lead intelligently?

40%

AI Technology could increase labor productivity by up to 40% by 2035.

SOURCE: ACCENTURE

$15.7tn

Over the next decade, AI could generate an additional $15.7 trillion worth of additional economic activity across the world.

SOURCE: PWC

73%

Global GDP could increase by as much as 14% due to increased productivity and consumption-side effects.

SOURCE: IBM REPORT

AI is the biggest commercial opportunity of our time.

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Who Is This Program For?

  • C-level executives, division presidents, and vice presidents tasked with charting AI initiatives for their organization
  • Senior managers and executives charged with advancing the organization’s transformation initiatives using data, analytics and AI
  • Functional leaders looking to understand implications of AI on specific business functions and industries
  • Mid-career professionals looking to stay current with the AI revolution
  • Investors in venture capital, private equity, or hedge funds looking to understand investment opportunities created by AI

Key Takeaways

  • Understand how AI is being used in practice to manage customer experiences, operations, and business support functions based on more than 50 use cases from a variety of companies and industries
  • Learn about AI applications across 20+ industries with modules dedicated to three that are leaders in AI led business transformation: Autonomous Vehicles, Financial Services, and Healthcare
  • Leverage proprietary AI frameworks such as the AI Radar, the AI Canvas, and the AI Capability Maturity Model – developed specifically for this program – to drive your AI strategy
  • Learn from real-world examples such as Microsoft, Oracle, Netflix, Airbnb, Danske Bank, Infosys, Teradata, Reliance Jio, Fruit of the Loom and many other companies based on the personal consulting experience of the faculty
  • Learn how to transform your business through AI—from strategy and capabilities to organization and implementation

Program Topics

In this online program by Kellogg Executive Education, you will gain a comprehensive perspective on how AI is being used in practice across organizations, across enterprise functions, as well as in a wide array of industries. In addition, you will learn how to implement an AI initiative and to address challenges related to responsible and trusted AI.

Module 1: 

The AI Revolution: Trends, Tools, and Applications

Module 2: 

AI and Customer Experience Management

Module 3: 

AI and Operations Management

Module 4: 

AI and Business Support Functions

Module 5: 

AI Applications in Select Industries

Module 6: 

AI Applications in Autonomous Vehicles and Transportation

Module 7: 

Transforming Your Business with AI: Strategy and Capabilities

Module 8: 

Transforming Your Business with AI: Organization and Society
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Program Experience

Artificial Intelligence: Strategies for Leading Business Transformation

Live Faculty
Teaching Sessions

Artificial Intelligence: Strategies for Leading Business Transformation

Real-world
Application

Artificial Intelligence: Strategies for Leading Business Transformation

More than 50
Business Use Cases

Artificial Intelligence: Strategies for Leading Business Transformation

Data Labs with
Real-World Data Sets

Develop Your AI Playbook

The program features more than 50 use cases across industries, covering a range of platform companies, enterprise companies, and startups using AI in creative ways. Some featured use cases include:

Artificial Intelligence: Strategies for Leading Business Transformation

Microsoft/Rolls Royce: 

Rolls Royce used Microsoft's AI stack to improve fuel performance and Aircraft on Ground (AOG) time, minimizing cost and disruption of services for its customers. Learn how data analysis of aircraft equipment leads to bottom line gains.

Artificial Intelligence: Strategies for Leading Business Transformation

Facebook: 

Advertisers on platforms such as Facebook only bid and pay for measurable user responses, making click prediction systems critical for any online advertising system. Facebook has over 750 million daily active users and over 1 million active advertisers, making the task of predicting such clicks near impossible without effective use of machine learning techniques. We’ll share the insights.

Artificial Intelligence: Strategies for Leading Business Transformation

Infosys: 

Healthcare fraud and claims overpayments in U.S. is a $100 billion industry. It poses a significant challenge to the payer industry since they incur billions of dollars to identify and recover this leakage. Some of this cost is also passed to the patient population, leading directly to increased cost. Explore how Infosys partnered with a healthcare company to reduce overpayments fraud using ML techniques.

Artificial Intelligence: Strategies for Leading Business Transformation

Fooda: 

Order-up! Matching just 15 restaurants with 15 locations results in 1 trillion combinations everyday, making it incredibly complex to optimize which restaurant to send to which location with how much food. Fooda-AI does such scheduling-at-scale for thousands of restaurant partners at thousands of events every month.

Artificial Intelligence: Strategies for Leading Business Transformation

Airbnb: 

Engineering product features and machine learning are at the core of Airbnb's smart pricing system that considers 150+ variables to suggest what price hosts should charge for their listing. Translating technology into customer value is why Airbnb offers listings in 191 countries.

Artificial Intelligence: Strategies for Leading Business Transformation

Port of Rotterdam: 

Known as the smartest port in the world, the Port of Rotterdam leverages AI/ML to enable connected, autonomous shipping. They have developed critical and integrated port management systems for use cases such as port call optimization and predictive scheduling.

Note: All product and company names are trademarks or registered trademarks of their respective holders. Use of them does not imply any affiliation with or endorsement by them.

Program Faculty

Mohanbir Sawhney Testimonial

Professor Sawhney is a globally recognized scholar, consultant, and speaker in innovation, modern marketing, and enterprise analytics. He has co-authored seven management books as well as dozens of articles in academic and managerial publications. His most recent book, The Sentient Enterprise, was published in October 2017. He has won several awards for his teaching and research, including the 2006 Sidney Levy Award for Teaching Excellence at the Kellogg School, the 2001 Accenture Award for the best paper published in California Management Review and the Outstanding Professor of the Year at Kellogg in 1998. He received the Distinguished Alumnus Award from IIM Calcutta in 2011. In 2014, he was ranked 16th on the list of most influential thinkers of Indian origin by the Institute of Competitiveness. He serves on the Board of Directors at Reliance Jio Infocomm and advises several technology startups. He is a Fellow of the Institute of Study for Business Markets (ISBM) at Penn State University and a member of the Advisory Board at Chicago Innovation. Professor Sawhney holds a Ph.D. in Marketing from the Wharton School of the University of Pennsylvania, an MBA from the IIM Calcutta, and a B. Tech. in Electrical Engineering from IIT Delhi.

— Mohanbir Sawhney, McCormick Foundation Chair of Technology; Clinical Professor of Marketing; Director of the Center for Research in Technology & Innovation

Mohanbir Sawhney Testimonial

Varun Poddar has 20 years of tech industry experience ranging from Accenture to early stage startups. He has led digital strategy, technology transformation, machine learning, and SaaS implementations in a variety of settings. He has worked with teams across industries including retail, oil and gas, food service, consumer goods, telecommunications, and manufacturing – helping them drive value using technology and data. At Winsight, as head of digital transformation and product innovation, he streamlined legacy technology and data fragmentation, implemented modern cloud platforms, and launched new AI-embedded products. Varun brings together his varied experiences in this Executive Education program as the curriculum architect and subject matter expert. He has worked closely with Mohanbir Sawhney to create AI-specific strategic frameworks and case studies, and to consult with over 50 companies. Varun holds a BS in Industrial Management from Purdue University, an MBA in Marketing and Analytics from the Kellogg School of Management, and a Masters in Engineering Management from the McCormick School of Engineering at Northwestern University. He has also completed advanced certifications in Artificial Intelligence, Data Science, and Agile.

— Varun Poddar Vice-President, Digital Transformation and Product Innovation, Winsight

Certificate

Artificial Intelligence: Strategies for Leading Business Transformation

Certificate

Upon successful completion of the program, Kellogg Executive Education grants a verified digital certificate of completion to participants.This program is graded as a pass or fail; participants must receive 80% to pass and obtain the certificate of completion.

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After successful completion of the program, your verified digital certificate will be emailed to you in the name you used when registering for the program. All certificate images are for illustrative purposes only and may be subject to change at the discretion of Kellogg Executive Education.

Note: This online certificate program does not grant academic credit or a degree from Kellogg School of Management.

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